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Social Media Marketing

Social media marketing is the use of social media platforms to connect with your audience to build your brand, increase sales, and drive website traffic.

Social media marketing includes activities like posting text and image updates, videos, and and other content that drives audience engagement, as well as paid service.

Expert Sessions

Expert sessions refer to a 60-minute dynamic that presents a topic (explained by an expert) and engages the entire (usually small) audience in the process of identifying the problem and then finding a solution. The amazing thing about these expert sessions is the energy and engagement involved.

Expert Sessions: The Day-to-day Life of a Social Media Manager – Andrea Parrish

Thinking about becoming a social media manager? In this session, Andrea Parrish goes over what life is like as a social media manager. You’ll get familiar with what a social media manager does and how they can produce revenue for companies.

She’ll share with you some interesting statistics to help you get a grasp on the industry. After watching this session, you’ll be more than excited to start down your career path towards becoming a social media manager.

Connect with Andrea on…

Personal Branding Examples – Dennis Yu & Logan Young

In this video, Dennis and Logan recount experiences from their past to help college students begin developing their personal brand. They dive into different methods to promote personal brands and expand on using social media as the launchpad of brand development.

Dennis is one of the co-founders of BlitzMetrics, a digital marketing company that works with brands such as MGM Resorts, Ashley Furniture, the Golden State Warriors, and many others. BlitzMetrics partners with institutions to train and provide jobs to young adults in digital marketing. Dennis speaks at conferences all over the world and has been featured in The Wall Street Journal, The New York Times, L.A. Times, National Public Radio, TechCrunch, Fox News, CNN, and the list goes on…

Logan is one of the co-founders of BlitzMetrics BlitzMetrics is a digital marketing company that works with brands such as MGM Resorts, Ashley Furniture, the Golden State Warriors, and many others. BlitzMetrics partners with institutions to train and provide jobs to young adults in digital marketing.

To learn more about Stukent, visit: https://www.stukent.com
Twitter: https://twitter.com/StukentApp
Facebook: https://www.facebook.com/stukentapp
LinkedIn: https://www.linkedin.com/company/stukent
Stukent Blog: https://www.stukent.com/blog/

How to Create Short Videos and Promote Them For Just a Dollar-A-Day – Ben Dahl & Logan Young

This video teaches you how to create 1-minute videos that boost your personal brand. Ben & Logan provide examples of what a 1-minute video is and explain the 4 parts of a great video. They also will cover how to use this content as leverage to expand your potential opportunities.

Ben works as a director of content for BlitzMetrics. BlitzMetrics is a digital marketing company that works with brands such as MGM Resorts, Ashley Furniture, the Golden State Warriors, and many others. BlitzMetrics partners with institutions to train and provide jobs to young adults in digital marketing.

Logan is one of the co-founders of BlitzMetrics BlitzMetrics is a digital marketing company that works with brands such as MGM Resorts, Ashley Furniture, the Golden State Warriors, and many others. BlitzMetrics partners with institutions to train and provide jobs to young adults in digital marketing.

To learn more about Stukent, visit:
https://www.stukent.com
Twitter: https://twitter.com/StukentApp
Facebook: https://www.facebook.com/stukentapp
LinkedIn: https://www.linkedin.com/company/stukent
Stukent Blog: https://www.stukent.com/blog/

How to Begin a Dollar-A-Day Facebook Ad Strategy – Ben Dahl & Logan Young

Facebook is an extremely helpful platform for any type of business but how do you know where to start?

Learn how to use Facebook strategies with only a dollar a day.

Ben and Logan teach us how to start experimenting with Facebook ads to find out what type of advertising will work best for your business using just a dollar-a-day.

Social Media Marketing Strategy

Building your social media marketing strategy requires more than just coming together with some ideas and methods to put your product in front of the consumer. It takes more of SMART moves into consideration. Social media strategy is a summary of everything you plan to do and hope to achieve on social media. It guides your actions and lets you know whether you’re succeeding or failing. Below is a curated list of some expert talks about social media marketing strategy and the best practices.

How to Set SMART Goals – Sam Hirbod

In this video Sam Hirbod Inbound Strategist at HubSpot will walk us through all the steps necessary to set SMART goals. SMART goals are specific, measurable, attainable, relevant, and timely. Watch this video to learn how you can become a better goal setter today!

Sam works as an Inbound Strategist at HubSpot and has been in the digital marketing and web analytics industry for 7+ years. He has worked with thousands of different organizations within the private and public sector.

A lot of Sam’s experience involves:

Coaching agencies on how to succeed with their inbound marketing efforts in a measurable way. Finding, selling and executing the right web analytics and digital marketing solution for clients. He also speaks four languages including Swedish, English, Farsi, and Spanish.

To learn more about Stukent, visit: https://www.stukent.com
Twitter: https://twitter.com/StukentApp
Facebook: https://www.facebook.com/stukentapp
LinkedIn: https://www.linkedin.com/company/stukent
Stukent Blog: https://www.stukent.com/blog/

6 Step Framework to a Profitable SEO-Optimized Content Strategy by Julia McCoy – Founder of a Multi-Million Dollar Content Agency

Julia McCoy is a serial content marketer, entrepreneur, blogger, and bestselling author. She founded a multi-million dollar content agency, Express Writers, with just $75 at 19 years old. Today, her team has nearly 100 people on staff, and thousands of clients around the world. She’s earned her way to the top 30 worldwide content marketers, and she has a passion for sharing what she knows in her books and in her online course, The Content Strategy & Marketing Course.

Julia McCoy is a serial content marketer, entrepreneur, blogger, and bestselling author. She founded a multi-million dollar content agency, Express Writers, with just $75 at 19 years old. Today, her team has nearly 100 people on staff, and thousands of clients around the world. She’s earned her way to the top 30 worldwide content marketers, and she has a passion for sharing what she knows in her books and in her online course, The Content Strategy & Marketing Course.

To learn more about Stukent, visit: https://www.stukent.com
Facebook: https://www.facebook.com/stukentapp
Twitter: https://twitter.com/StukentApp
LinkedIn: https://www.linkedin.com/company/stukent
Stukent Blog: https://www.stukent.com/blog/

To watch more Expert Sessions, visit: https://www.stukent.com/expert-sessions/

How to Make the Best Content in the World by Matt Siltala – Co-founder of Avalaunch Media

You’ll learn best content marketing practices in order to reach larger audiences. Matt is an online search industry leader and co-founder of Avalaunch Media. Siltala’s clients include Sales Force, Work Front, The Home Depot and Go Daddy.

He loves networking with other industry leaders and speaking at conferences such as Digital Dealer and at other digital marketing events across the country. Siltala has been asked to speak to students in business/MBA programs at Brigham Young University and Arizona State University.

Before partnering to Avalaunch Media, Siltala co-founded Dream Systems Media in 2005 and, beginning in 1998, has started several highly successful e-commerce businesses.

To learn more about Stukent, visit: https://www.stukent.com
Twitter: https://twitter.com/StukentApp
Facebook: https://www.facebook.com/stukentapp
LinkedIn: https://www.linkedin.com/company/stukent
Stukent Blog: https://www.stukent.com/blog/

Marketing with Facebook

Facebook marketing is a platform that offers a variety of highly targeted paid advertisements and organic posts, allowing brands to put their products and services in front of the massive audience.

Set Your Metrics In Motion With Facebook Video Ads by Akvile DeFazio – President of AKvertise

In this Expert Session, Akvile teaches us how to create Facebook video ads that will drive higher engagement and conversion rate.

Learn More About Stukent
https://www.stukent.com

Twitter: https://twitter.com/StukentApp
Facebook: https://www.facebook.com/stukentapp
LinkedIn: https://www.linkedin.com/company/stukent
Stukent Blog: https://www.stukent.com/blog/

Facebook Messenger Marketing 101 by Molly Pittman – VP of Marketing at DigitalMarketer

You probably use Facebook Messenger to message your family and friends but did you know that you can also use it to message customers? Maybe you did, but if you’re like most marketing students, you probably don’t know how to even get started. Don’t worry. Quite a few marketing executives don’t know either! The good news is using Facebook Messenger is actually a lot easier than you might think.

In this expert session, Molly Pittman does a great job of breaking it all down into a strategy you could go execute tomorrow. Trust me, you don’t want to miss this one. This session is just what you need to get ahead of the curve on Messenger marketing. Molly Pittman is the VP of Marketing at DigitalMarketer, responsible for building and maintaining its marketing funnels.

Molly has consulted and helped more than 150 brands in areas like health and fitness, manufacturing, personal finance and more.

To learn more about Stukent, visit: https://www.stukent.com

Facebook: https://www.facebook.com/stukentapp
Twitter: https://twitter.com/StukentApp
LinkedIn: https://www.linkedin.com/company/stukent
Stukent Blog: https://www.stukent.com/blog/

To watch more Expert Sessions, visit: https://www.stukent.com/expert-sessions/

Marketing with YouTube

Listen to the tips on how to begin and grow a successful YouTube channel. Sean shares, in an interview with Stukent VP of marketing Trevor Erikson, what it takes to be successful on YouTube.

Beginner’s Guide to Starting a Successful YouTube Channel – Sean Cannell

As one with over 700,000 subscribers to his personal/business channels, Sean has unlocked many YouTube secrets. Watch to learn secrets of the platform yourself.

Sean Cannell is a YouTuber, international speaker, and business coach who built a seven-figure media company helping entrepreneurs and creatives build their influence and income with online video.

Sean’s YouTube channels have over 700,000 subscribers, his videos have been viewed over 43 million times, and he has been featured as one of the “20 Must Watch YouTube Channels That Will Change Your Business” by Forbes.

Sean is from Arlington, Washington, and currently lives in Las Vegas, Nevada, with his wife, Sonja, and their two dogs, Rosie and Sophie.

To learn more about Stukent, visit: https://www.stukent.com
Facebook: https://www.facebook.com/stukentapp
Twitter: https://twitter.com/StukentApp
LinkedIn: https://www.linkedin.com/company/stukent
Stukent Blog: https://www.stukent.com/blog/
To watch more Expert Sessions, visit: https://www.stukent.com/expert-sessions/

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