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By Mark Harris
The Changing Face of Business
and How to Determine If Working from Your Own Home Office Is Right for YOU!
When the Internet was first created, many of its pioneers could never have imagined
how it would evolve into the information superhighway we know today. It has definitely
become an ideal medium for communication, which also makes it perfect for advertising.
Now, there is a great deal of movement in the business world as companies hurry
to keep up with the booming online shopping market.
This movement has also been strengthened by tedious early-morning commutes, expensive
parking garages and over-demanding employers. These are problems professional face
in the business world on a daily basis. As more people migrate to cities in search
of work, many of them discover that the congestion is too much to bear. Suddenly,
the new priorities are getting away from the grime, pollution and stress.
Unexpectedly, these new priorities provided fertile ground for this business
movement, which is going from shopping malls to Internet shopping carts. And, this
new way of doing business is making it possible for people to escape the hustle
and bustle of life in the big city.
The Internet has certainly changed the rules (and even made new ones). But, these
changes have not come about the way people would expect.
In fact, with high-speed connections like cable and DSL, working in a tiny cubical
is not only undesirable but also a waste of time. For numerous businesses, telecommuting
has become the starter way to attract professionals from around the world without
asking them to relocate.
And, the net itself has made possible a new form of advertising with nearly limitless
profitability. One of the fastest growing online businesses is website publishing,
with direct sales and snappy web content acting as the driving forces of this industry.
Meanwhile, affiliate marketing is among the most promising online ventures at your
disposal today.
No matter which of these is more appealing to you, there is one important question
that must be asked. Ask yourself, “Is working from home right for me?”
As with any business opportunity, there are pros and cons of both telecommuting
and website publishing. Before choosing either of these career paths, take a moment
to review all the pros and cons.
Telecommuting Eliminates Your Travel Time
As you have just learned, telecommuting gives you the opportunity to work for
a company from your home office. Even though you will be asked to check in occasionally,
all of your tasks will be completed in your home (most likely on your computer).
Depending on the company, your paychecks may even come right to your house each
week.
While the home office has long been a place for freelance specialists and independent
contractors, many companies have decided to send employees home. In today’s modern,
technologically advanced world, businesses do well operating in this decentralized
online work environment. Professionals are coming together through text messaging,
email and centralized databases. This enables them to synchronize their jobs from
across the globe. Even freelance writers, web design specialists and IP programmers
are starting businesses and working from the comfort of their homes.
One great thing about working as a telecommuter is the flexibility of your schedule.
If you are in time crunch because of a deadline, work into the early morning hours.
(Or, if you’re just a night owl, you can embrace this natural habit to make money
instead of watching infomercials until you finally fall asleep.) If you have a family,
this type of flexibility can be especially promising. Imagine having the ability
to get all your work done early so you can take a day off and spend it at the zoo
with your children.
For those with families, the most rewarding part of telecommuting is the chance
to “plan your work around your life” (or vise versa, if you so choose). Still, this
is not the only benefit of working from home. In fact, the business environment
surrounding the telecommuting business makes it possible for you to allow companies
to engage in bidding wars just to get the services you offer. As you become more
and more sought after, your name becomes well-known and the money gets even better.
One true thing in the dynamic business world is that companies are always searching
for the next big talent. If that person happens to be you, an exciting future is
definitely in store for you. And, since the amount of effort you put in a project
depends only on your enthusiasm and hard work, your future and destiny are truly
in your hands.
On the other hand, the telecommuting explosion has led to its own set of real
issues and stress.
First and foremost, working from home requires a great deal of self-discipline.
This can make it harder to succeed than most people can imagine until they are actually
in the situation.
So, if you are inclined to ignore your work so you can watch your favorite television
show or run to the store for laundry detergent, you may find it difficult to
succeed while working
out of the home.
And, many people do not stop to consider the fact that work in the home stays
there. Some people find that even sitting down to eat a meal does not allow them
to relax and stop thinking about work or any problems they may have encountered
earlier that day. After all, it can be difficult to “leave your work” when it is
right down the hall from the room in which you are trying to sleep.
Imagine there is an important project lying on your desk. Your mind is racing.
If you don’t get the project done, you won’t get paid. Even worse, that company
will not want to hire someone who cannot make deadlines. Furthermore, not completing
the project could even damage your credibility if the news spreads to other clients.
Of course, there is no job security for many telecommuters and freelancers and this
can sometimes trigger stress.
And lastly, working from home can cause you to become isolated. Even if you are
a loaner by nature, everyone needs human contact. Sitting in your home office alone
for long periods of time can often lead to additional stress.
Website Publishing: Worth the Hard Work
Website publishing and affiliate marketing are relatively new to the scene of
online business. Still, each provides a perfect example of commercialism evolving
through scientific discovery. This is true because the Internet is now an ideal
medium for mass communication and advertising.
So far, you have learned a little about website publishing. Now, take a moment
to explore the world of affiliate marketing. In this type of business, an individual
or small company builds websites that lead web users to merchant sites where they
can purchase products and services online. As an affiliate marketer, your job is
to draw traffic to your websites, get the potential customers excited about what
your parent company has to offer, and ultimately, increase the sales of your merchant.
Each time a shopper makes a purchase, you earn commission.
Since affiliate marketers are tracked and paid according to their performance,
a symbiotic relationship is facilitated between the merchant and the affiliate website.
The affiliate marketing professional makes money for marketing the products; meanwhile,
the parent company earns revenue from increased sales. What’s more, the parent company
is able to bypass the traditional costs associated with setting up an advertising
campaign. After all, the affiliate marketing professional will have that aspect
under control.
And, just like telecommuting, there are several great reasons to run a website
publishing business. These include making your own schedule in addition to the potential
for a nice, plump bank account.
Website publishing is also highly creative and diverse, which is something that
most people see as a crucial part of maintaining a happy home-based business. Furthermore,
there are many different aspects involved in a
home-based web publishing
business, such as writing fantastic articles, designing jaw-dropping websites
and just coming up with the right idea at the right time. It’s this kind of creativity
that can really drive up the sales fro your affiliate companies.
In fact, you can literally learn new things every day of the week. Spend some
of your work time searching the Internet for clever marketing ideas. Also, make
friends with important contacts that may help benefit your business down the road.
This is possible because the Internet can (and does) facilitate close-knit business
relationships. It also closes the ranks and allowed employees to sort of “grow up
together.”
Better yet, you can do this kind of work at the beach or the park, not just in
the home. All you have to do is find a comfortable place and an Internet connection.
Then, you are ready to go for it.
Still, website publishing from home has some disadvantages. Before you dismiss
corporate work altogether, be sure to consider all of the factors involved. As with
telecommuting, some people find home-based website publishing to be lonely, stressful
and frustrating.
In
the beginning, you will have to work long hours in order to stabilize your new business.
Plus, you will need a fair amount of start-up capital to get things going. For instance,
some capital is necessary for setting up your home office, designing your websites
and getting the necessary
affiliate marketing training.
Also, the people around you can make it difficult for you to function as a normal
professional. They are usually caught in the mindset that being at home means you
are free – for coffee, extra chores, watching the kids, phone calls, etc. In short,
many people do not see working on a home computer as a means of really working for
your pay.
However, nothing could be further from the truth. Thus, there will be days during
which your work will be so overwhelming you will barely see the light of day (if
at all). Your job at this point is to help family and friends understand that your
home office is just like any commercial office and you must not be disturbed as
you are trying to get your work done for the day.
As you can begin to imagine, the lack of recognition outside the working environment
can become very discouraging. For example, an attorney bringing in $100,000 a year
is often the envy of his/her peers. In contrast, the successful affiliate marketer
cashing in at $100,000 a year must endure the puzzled or even amused stares followed
by a polite request for an explanation of affiliate marketing. After awhile, scenarios
like this one can become taxing.
And yet, telecommuting and website publishing are both innovative and thrilling
concepts being explored by the business world today. Just as the Internet grows,
so does the potential for business growth and increased revenue for many businesses.
More and more, businesses are getting involved. What that means for telecommuters
is that potential customers arrive at the scene each day. For website publishers
and affiliate marketers, every day there are potential affiliate websites out there
waiting for a great design, snappy web content and increased sales.
No matter what home-based business you choose, remember to stay calm and focused.
And, be sure to discuss the options with your family. It is always best to come
to the table with an effective strategy and a plan for success. Of course, you should
be prepared to revise it immediately, if necessary.
Now, take a nice deep breath and relax.
Feel better?
Then it’s time to get crazy with it!
For more information on working from your home as an affiliate marketer, publishing
profitable websites you can be proud of, visit:
http://www.work-at-home-net-guides.com/
About the Author
Mark Harris is a stay-at-home dad and has been ever since he first discovered
the Internet back in the summer of 1998. Mark enjoys the freedom of being his own
boss and setting his own schedule and can usually be found most days at his local
coffee house down on the beach in Balboa Beach, California working on his laptop.
Mark works alongside his wife Melissa who also enjoys being at home and works as
a freelance writer for customers throughout North America and the UK writing on
topics ranging from finding a
cool home business to selecting the
best camera phone. Mark and Melissa
have three teenage daughters who, following their parents lead dream of the freedom
available to those who have their own home based business. |